Tips and lessons learned straight from a Lead Sherpa user

One of our long-time users, Charles, shared these tips:

1. Only use good data and reputable skip tracing.
2. Treat your phone numbers carefully. Sending too many messages too fast gets them flagged, so vary your messages.
3. Decide early how you'll handle wrong numbers: block them or just mark them dead.
4. Decide early what lead stage to use for owners who don't convert, for example "Cold" for owners who want more than retail. You can change your process later, but be consistent.
5. Verify owners. You'll regret it if you don't.
6. Decide how deep and how wide you want to go. A mix of both works too.
7. Going deep: have a strong salesperson work a very targeted, stacked list.
8. Going wide: sending volume uses a lot of data, so be ready to buy plenty of it and to have the staff to handle the replies.
9. If you're just starting out, have someone who can close, or who is process-minded, run Lead Sherpa for a while. Once you understand how it fits your business, hand it off.
10. How many messages does it take to get a deal? It varies by market and by who's responding.
11. Does it work? Look at the users in our Facebook community who get deals in their first week.

If you only take one thing away from these tips: don't use bad, cheap data.

Resources

→ SMS Best Practices: Strategies for Higher Delivery Rates, More Leads, and Account Longevity

→ Join Our Facebook Community

Questions? Email support@leadsherpa.com.